echoia®

[ COMPARISON ]

Echoia vs Buffer

Buffer is the calmest scheduler on the market and has been for over a decade. It publishes well, it is pleasant, and it charges for every channel you add.

[ THE REAL DIFFERENCE ]

Buffer charges per channel

Essentials is $5 per channel per month, Team is $10. The bill is whatever you multiply that by. A brand on Instagram, Facebook, TikTok, LinkedIn, X, YouTube, Threads, Pinterest, Google Business and Bluesky is paying for ten channels, every month, forever.

Buffer
$50 / month on Essentials, $100 on Team — 10 channels × the per-channel rate.
Echoia
$39 / month — Starter covers 10 accounts and every teammate you invite.

Buffer is genuinely cheaper below six channels. Above that, the multiplication stops being kind.

Side by side

Buffer's figures come from their pricing page, read on 8 August 2026. Check them yourself, they change.

EchoiaBuffer
How you are billed
Per planPer channel
10 connected accounts
$39 / month$50–$100 / month
Teammates
People who can log in and work
Unlimited on every paid plan1 on Essentials, unlimited on Team
Free plan
3 accounts, unlimited posts3 channels, 10 scheduled posts per channel
Comment inbox
Every platform's comments in one feed
Included, all plansLimited engagement tools
DM inbox
Included, all plansNot offered
AI sentiment on comments
Included, all plansNot offered
Competitor ad research
Included, all plansNot offered
Run your own ad campaigns
Meta campaigns from the appNot offered
Use it from an AI assistant
MCP server, REST API
Included, all plansAPI, no MCP server
Link in bio
Not offeredIncluded
Track record
Launched 2026Since 2010

[ WHERE BUFFER WINS ]

They are better at this

  • ·Cheaper than us below six channels, and free if you only post occasionally on three.
  • ·Fifteen years of stability, a public roadmap and a support team that has seen everything.
  • ·A start page and link-in-bio tool we do not have.
  • ·Mastodon, which we do not support.

[ WHERE ECHOIA WINS ]

We are better at this

  • ·A flat price instead of a multiplication. Ten accounts cost the same as three.
  • ·Comments and DMs from every platform in one inbox, with sentiment already sorted.
  • ·Competitor ad research and your own Meta campaigns, in the same workspace.
  • ·Your AI assistant can do the work: read the inbox, draft the post, schedule it.

So which one

Choose Buffer if

You post to a handful of channels, you want it to be simple, and engagement happens elsewhere.

Choose Echoia if

You have more channels than fingers, and answering people matters as much as posting.

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