echoia®

[ COMPARISON ]

Echoia vs Sprout Social

Sprout Social is a serious tool with serious reporting, and it prices per seat. Every person you add costs another subscription, which is why the bill grows faster than the team.

[ THE REAL DIFFERENCE ]

Sprout charges per seat, every month

Essentials is $79 per seat per month billed annually, Standard $199, Professional $299, Advanced $399. Sentiment analysis lives on Advanced. Listening is a paid add-on on top. Three people on Standard is $597 a month before anything else.

Sprout Social
$597 / month — Standard at $199 per seat, three seats.
Echoia
$39 / month — Starter covers 10 accounts and every teammate you invite.

Fifteen times the price, for the same three people doing the same daily work.

Side by side

Sprout Social's figures come from their pricing page, read on 8 August 2026. Check them yourself, they change.

EchoiaSprout Social
How you are billed
Per planPer seat
Entry price
$39 / month$79 / seat / month, billed annually
Three people
$39 / month$237–$897 / month by tier
Profiles at entry price
10 accounts5 profiles
Free plan
3 accounts, unlimited postsNone, 30-day trial
AI sentiment on comments
Included, all plansAdvanced, $399 / seat
Comment and DM inbox
Included, all plansFrom Standard
Competitor ad research
Included, all plansNot offered
Run your own ad campaigns
Meta campaigns from the appNot offered
Use it from an AI assistant
Included, all plansAPI on Advanced
Social listening
$49 add-onPaid add-on
Review management
Not offeredIncluded from Standard
Reporting depth
The numbers that drive decisionsDeeper, and better presented

[ WHERE SPROUT SOCIAL WINS ]

They are better at this

  • ·Reporting. Theirs is deeper, more configurable and prettier than ours, and for some teams that alone justifies the price.
  • ·Review management across Google, Facebook and app stores.
  • ·Helpdesk integrations, Salesforce, Zendesk and the rest of the enterprise stack.
  • ·Employee advocacy and influencer marketing modules we have no equivalent for.

[ WHERE ECHOIA WINS ]

We are better at this

  • ·A price that does not multiply by headcount. Three people cost what one costs.
  • ·Sentiment on every comment from the free plan, where they put it behind $399 per seat.
  • ·Competitor ad research and Meta campaign creation, which they do not do at any price.
  • ·An MCP server on every plan, where their API sits on the top tier.

So which one

Choose Sprout Social if

You need enterprise reporting, review management and integrations, and the budget exists.

Choose Echoia if

You want the daily work done well without paying per person for the privilege.

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