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TikTok character counter

Same 2,200 as Instagram, read very differently

Almost nobody expands a TikTok caption. The first line is doing all the work, the rest is for the algorithm and for search. Write the hook, then the keywords.

Photo posts have a separate, much shorter title

A carousel of photos carries a title of its own, far shorter than the description. It is the field people actually see, and it is not the one most tools count.

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